The Prescott Area Arts and Humanities Council (PAAHC) — Arizona’s oldest arts advocacy organization — is now accepting registrations for exhibiting authors and book vendors, and you are invited to reserve your spot by April 1.

The third annual Thumb Butte Book Festival is from 11 a.m. to 4 p.m. Sunday, April 23, in the Crystal Ballroom on the third floor of the Elks Performing Arts Center, 117 E. Gurley St., Prescott.

April 23 is World Book Day, and what better way to celebrate World Book Day than to meet and support top Southwest authors, novelists, historians, poets, publishers and writers of children’s books at this free event? This year, PAAHC is working with the Friends of the Prescott Valley Public Library to acknowledge and support our local writers.

“Any opportunity to celebrate our local authors, I think, is a really great opportunity,” said Coleen Bornschlegel, a volunteer board member of PAAHC. “It’s such a great chance for them to connect with the local community.”

To participate, Arizona-based authors and book store owners need to choose a table size.

“People can choose either a 3-by-3-foot or a 6-by-3-foot table,” Bornschlegel said. “A 3-by-3-foot table is $40 and the 6-by-3-foot table is $60 for registration. So once we get registration forms, we’ll let people know within a few weeks of receiving their application whether or not they’re accepted.”


Speaker presentations this year will be limited, unlike in previous years, to provide more focus on vendors.

“Feedback that we got last year was that in the Elks Theatre space some of the noise from the festival, of people walking around with the vendors, was a little bit distracting from the actual presentations,” she said.

Because of this shift, more vendor spots are available this year. “Instead of having speakers like we did last time, we’re using that space for more vendor tables,” she said. “This year, we are aiming for about 45 vendors. We still have space for another 30 or so book vendors.”


With the quad-city area being home to so many authors, the Thumb Butte Book Festival fills a need to celebrate writers.

“There’s not really a lot of book-specific events that I know of in the area,” Bornschlegel said. “Writing and authors and creative writing, sometimes it gets a little bit lost in the fine art world. So, I really think having this festival that focuses specifically on writers is important for our community to have that outlet.”

Established in 1973, the PAAHC is an advocate and a resource for the arts to the public and government, with a mission to support, promote, and advocate for the arts, humanities, and cultural communities of the greater Prescott area.

For applications and more information, email, or visit

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